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What to expect from an initial meeting

Your First Meeting with Woodward Financials

Your initial consultation with Woodward Financials is complimentary and typically conducted via telephone or video call, lasting around 30–40 minutes.

This meeting is designed to:

  • Understand your reasons for seeking financial advice.
  • Provide an estimate of the cost of advice tailored to your needs.
  • Determine whether we can offer you the same high-level service we provide to our long-standing clients.
  • Help you decide if we’re the right financial adviser for you.

Why Choose Woodward Financials?

With decades of investment experience and a proven track record in both rising and falling markets, Woodward Financials has earned the trust of clients who stay with us for years. Our commitment to excellence has also led to multiple awards for both financial advice and investment performance.

We specialise in:

  • Complex financial planning
  • Tax mitigation strategies
  • Active investment management

We’re not budget advisers — and we don’t aim to be the cheapest. But we’re also not the most expensive. Our value lies in the quality of advice, depth of experience, and results delivered.

Understanding Fees & Charges

Financial advice and investment management come with fees — whether through pensions, ISAs, or other vehicles. Here’s how costs typically break down:

  • Financial Adviser Fees: Fixed fee, hourly rate, or a percentage of your investments.
  • Platform Fees: Usually a percentage of your portfolio.
  • Fund Fees: Also typically percentage-based.

At Woodward Financials, we charge for both initial and ongoing advice, depending on the service provided. This may include:

  • Hourly rates
  • Commission from providers
  • Fixed broker fees (e.g. mortgages)
  • Percentage-based fees (e.g. stockbroking)

We offer a tiered charging structure that reduces fees based on total investment amounts and linked family accounts. Importantly, there are no withdrawal fees.

Example Fee Structure:

  • Initial Advice: 3% of your investment on the first £250,000 then a reduced initial fee of 1.5% thereafter.
  • Ongoing Advice: 1.25% annually
  • Performance fee: 20% discounted to 0%
    (Typically funded by selling a small portion of your investments or using accumulated dividends)

Investments over £250,000 alternative fee option.

  • Initial Advice: 1%
  • Ongoing Advice: 2% annually (Typically funded by selling a small portion of your investments or using accumulated dividends)
  • Performance fee 20% discounted to 0%

How Does This Compare?

  • Industry average for initial advice: 3%, but can be as high as 7%
  • Industry average for ongoing advice: 1%
  • Hedge fund 2% initial and a 20% annual performance fee.

Remember: quality advice can easily offset slightly higher fees. Inexperienced or restricted advisers may charge less — but often deliver less.

Best Financial Advisers

Independent Advice Matters

Many people make the mistake of choosing advisers based on flashy websites, not realising they’re dealing with restricted firms or individuals with limited experience. Always seek independent financial advice.

At Woodward Financials, we’re proud to be different:

  • We solve problems others can’t.
  • We’re qualified Stockbrokers and Mortgage Brokers.
  • We deliver advice that goes far beyond basic tax savings.

Our clients have saved thousands to millions of pounds through strategic planning. One piece of free advice: don’t try to do it all yourself. Even the best DIY investors often miss critical elements — sometimes costing their families hundreds of thousands of pounds.

Back to contact us

Your investment is driven by technology

Our advisers act in your very best interests

Woodward Financials go that extra mile I would highly recommend them to anyone that needs a financial adviser that surpasses all others.

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Live your best life

We focus on your financial needs and aspirations. Offering you the best wealth management service to help you preserve and manage your future. Giving you the time to focus on the important things in life.